The Importance of High Quality Headshots and Website PhotosI know I've talked about this before, but I think it's been a while. Not only do I feel it's incredibly important to have high quality headshots and photos on your website, but I spoke to someone last week who confirmed what I've been thinking all along; people associate the quality of your work with the quality of the photos they see on your website/LinkedIn profile.
Last week, I attended a referral group meeting. While I was there, I had the opportunity to talk to a handful of professionals from various fields about what I do and what they do. One of the professionals I was speaking to brought up headshots on LinkedIn, and how they don't like to do business with people who have bad headshots. The professional went on to say that getting a headshot takes such little effort, that there's really no reason not to have one. Obviously, I'm incredibly biased and agree 100% with these thoughts. Keep in mind though, this is what they said to me.
This not only applies to LinkedIn, but websites in general. I can't tell you the number of times I've seen a website either without a single photo, or a handful of horrible ones. While photos might not be the first thing you look at, I'm sure there's been at least a few times you've stumbled upon a website that didn't have photos up to par with a competitors which resulted in you not considering them anymore. You might not have done this consciously, but I can almost promise it's happened.
In this day in age, the first thing people tend to do is look you or your business (if you have one) up online. The last thing you want is for their first impression of you to be negatively affected by a poor quality photo. This doesn't only apply to business owners either, but anyone applying for a job as well. I imagine it's pretty likely that employers look up anyone applying for a position within their company.
Whether you're a business owner or not, the effort that you take into acquiring a decent headshot or photos for your website can speak volumes about how dedicated you are. Do you absolutely need good photos to succeed? Probably not. Will they help? That's up to you to decide.
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Dan Pomykalski (PAWM-I-KALS-kee) is a portrait photographer based in Madison, WI. Dan works with both individual clients and larger organizations, such as the Wisconsin Alumni Foundation, the Janesville Jets, the University of Wisconsin-Whitewater, and the University of Wisconsin-Rock County. Dan was also the photo editor for the student-run newspaper at the University of Wisconsin-Whitewater, the Royal Purple, for the 2013 Spring and 2013 Fall semesters. Although Dan's clients are mostly from the Dane County area, he is more than happy to travel wherever necessary.
Although Dan is primarily a portrait photographer, he has ample amounts of experience in other types of photography such as weddings, events, product photography, real estate, and sport photography.
In 2016, expertise.com ranked Dan Pomykalski Photography the 2nd best portrait photographer in Madison, WI out of 204 others in the area. 
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